Broad marketplace launch
Ozon
Category analysis, localized listings, promotion control and operating reporting for the selected assortment.
Marketplace channels
One, two or three marketplaces — selected by the manufacturer
MALHUT coordinates the selected Russian marketplace channels while the manufacturer remains the seller of record and controls each seller account.
Marketplace selection
Start with one marketplace or coordinate all three
The operating model is modular. The manufacturer chooses the channels; MALHUT coordinates one operating system across the selected marketplaces.
High-velocity consumer channel
Wildberries
Content adaptation, pricing discipline, stock visibility, reviews and promotion coordination.
Search-led marketplace channel
Yandex Market
Assortment preparation, product-page quality, commercial monitoring and weekly management reporting.
MALHUT is an independent operations provider and is not affiliated with or endorsed by these marketplaces.
Secure account access
The manufacturer keeps control of every seller account
MALHUT receives only the access required for the agreed work. The exact method is confirmed for each marketplace and seller account during the readiness audit.
Delegated operator role
A separate user or manager role is used where the marketplace account supports role-based access.
Scoped API or reporting access
The seller creates a limited token or approved data connection for the agreed operational and reporting tasks.
Approval workflow
Sensitive actions can remain subject to manufacturer approval without giving MALHUT permanent administrative control.
Access principles
- ✓Seller-account ownership and marketplace agreements remain with the manufacturer
- ✓Least-privilege access is used and can be revoked by the manufacturer
- ✓Two-factor authentication and critical approvals remain under manufacturer control
- ✓Passwords are not shared as the default operating model
Marketplace roles, registration paths and API permissions can change. MALHUT validates the available method against the seller’s actual account before launch; live portal synchronisation begins only after agreement and access review.
Clear operating boundary
MALHUT operates the channel; the manufacturer owns the product and seller obligations
This division keeps the commercial model clear: MALHUT is the operating subcontractor, while the manufacturer remains the seller of record.
MALHUT manages
- ✓Category, competition and price analysis
- ✓Marketplace registration support
- ✓Russian listings, SEO and content coordination
- ✓Pricing, discount and advertising operations
- ✓Orders, inventory, returns, reviews and buyer questions
- ✓Weekly management reporting and operating recommendations
The manufacturer remains responsible for
- ✓Product quality and safety
- ✓Certificates, declarations and product marking
- ✓Rights to the brand and product content
- ✓Actual product availability and production capacity
- ✓Product cost, advertising budget and logistics costs
- ✓Warranty obligations and manufacturing defects
Platform approval, product approval, rankings, traffic, sales and profit cannot be guaranteed and remain subject to marketplace rules and market conditions.