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Operating process

A controlled route from product assessment to weekly management

The workflow connects commercial analysis, account setup, localized catalogue work, launch operations and clear weekly decisions.

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Operating workflow

A visible process from first audit to weekly reporting

Every stage is reflected in the client workspace with owners, deadlines, documents and status updates.

  1. 01

    Readiness audit

    Assess category, economics, documents, assortment and marketplace fit.

  2. 02

    Scope & agreement

    Select channels, services, responsibilities, budget and reporting rules.

  3. 03

    Account & catalogue setup

    Prepare access, localized listings, media and operating workflows.

  4. 04

    Controlled launch

    Activate the selected assortment, pricing, promotions and logistics.

  5. 05

    Operate & improve

    Monitor sales, advertising, inventory, returns and customer feedback.

Client workspace

A single view of performance, tasks, documents and decisions

The portal is designed for each manufacturer to follow selected marketplaces, operating work and weekly reporting without relying on scattered messages or spreadsheets.

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MALHUT Marketplace Workspace

Illustrative reporting period · 30 days

Illustrative demo data

Gross sales

₽1.24M

+12.8%

Orders

842

+9.4%

Ad spend

₽186K

15.0% of sales

Clear operating boundary

MALHUT operates the channel; the manufacturer owns the product and seller obligations

This division keeps the commercial model clear: MALHUT is the operating subcontractor, while the manufacturer remains the seller of record.

MALHUT manages

  • ✓Category, competition and price analysis
  • ✓Marketplace registration support
  • ✓Russian listings, SEO and content coordination
  • ✓Pricing, discount and advertising operations
  • ✓Orders, inventory, returns, reviews and buyer questions
  • ✓Weekly management reporting and operating recommendations

The manufacturer remains responsible for

  • ✓Product quality and safety
  • ✓Certificates, declarations and product marking
  • ✓Rights to the brand and product content
  • ✓Actual product availability and production capacity
  • ✓Product cost, advertising budget and logistics costs
  • ✓Warranty obligations and manufacturing defects

Platform approval, product approval, rankings, traffic, sales and profit cannot be guaranteed and remain subject to marketplace rules and market conditions.